For this weeks post I was required to go out and take pictures of outdoor advertisements. Unfortunately I never found the time to do so, so I just looks on the internet to find interesting outdoor ads.
The questions I must answer for each of the following pictures:
1) are the creative executions eye catching? why or why not?
2) Can you comprehend the messages in a few seconds?
3) where are the ads located? are they in good locations? why or why not?
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| This billboard is an eye catcher. The bright red color of the ad makes it easy to discover. It's a very clever ad with the ladder going to the end of the straw making it look like someone drank the giant glass of Coke. The message is obvious. It looks like it may be in a location that is not quite busy, but either way it will catch all eyes so I think that makes up for it. |
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| This billboard is actually pretty awesome, it has the effect of a hand coming through the material and grabbing the beer. The message is pretty clear, drink Heineken, and it looks as if it's in a more populated city, probably where there are a few bars around, making it a good location. |
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| This ad is definitely eye catching. You can't tell me that you've never been curious when it comes to accidents. This is very attention getting with the crash, and the message is very VERY clear. I looks like it may be right by a highway which would make it a good spot. |
